HASKELL ATHLETICS

2026–27 CORPORATE PARTNERSHIP OPPORTUNITIES

Partner with Haskell Athletics and connect your organization with Haskell students, alumni, families, supporters and the greater Lawrence community.
Every partnership directly supports the student-athlete experience while providing your brand with meaningful exposure across Haskell Athletics’ digital platforms, livestreams, venues and game-day events.
All partnerships are annual. Each level includes the benefits listed in the previous level.
 

FAN PARTNER — $500

An accessible way for local businesses and supporters to join the Haskell Athletics family.

DIGITAL RECOGNITION

• Company name listed on the Haskell Athletics partner website
• Official digital “Proud Partner of Haskell Athletics” graphic
• Inclusion in one group sponsor-appreciation social media post
• One sponsor-appreciation Instagram/Facebook Story
• Company name included on the digital sponsor board

GAME-DAY BENEFITS

• Two season tickets to a mutually selected individual team’s home events
• Company name displayed on the sponsor-recognition slide at select home events

 

TEAM PARTNER — $1,250

Designed for local businesses seeking consistent recognition throughout the year.

DIGITAL & SOCIAL MEDIA

• Company logo and website link on the Haskell Athletics partner webpage
• Two sponsor-recognition social media Stories during the year
• One dedicated partner-appreciation social media post
• Logo included on the rotating digital sponsor board
• Permission to use the “Proud Partner of Haskell Athletics” designation

GAME-DAY EXPOSURE

• Shared sponsor signage at one selected athletic venue
• One public-address recognition during selected home events
• Logo displayed in the sponsor rotation at applicable home events
• Four season tickets to a mutually selected individual team’s home events

 

VARSITY PARTNER — $2,500

A balanced partnership combining digital promotion with visible game-day exposure.

DIGITAL & SOCIAL MEDIA

• Two dedicated social media posts during the partnership year
• Four branded Instagram/Facebook Story mentions
• Sponsor tag and link included when applicable
• Logo placement on selected digital schedules or promotional graphics
• One sponsored social media feature, such as:
  • Final Score
  • Game Day
  • Player of the Game
  • Play of the Week

GAME-DAY EXPOSURE

• Standard banner placement at one selected athletic venue
• Logo included in the video-board sponsor rotation at applicable events
• Two public-address announcements per selected home event
• One promotional table at a mutually selected home event
• Four all-sport season tickets
• Opportunity to provide approved coupons or promotional materials

 

ALL-AMERICAN PARTNER — $5,000

A high-visibility partnership built around year-round storytelling and fan engagement.

DIGITAL & SOCIAL MEDIA

• Four dedicated social media posts during the partnership year
• Eight branded Instagram/Facebook Story mentions
• Sponsorship of one recurring content feature for a selected sport:
  • Player of the Game
  • Starting Lineups
  • Play of the Week
  • Final Score
  • Athlete Spotlight
• One collaborative short-form video or Reel
• Logo and link featured prominently on the athletics partner webpage
• Inclusion in selected email, schedule or digital promotional materials
• Midyear digital performance summary

GAME-DAY EXPOSURE

• Premium banner placement at one selected athletic venue
• Video-board advertising during applicable home events for one selected sport
• Public-address recognition at home events for one selected sport
• One sponsored timeout, halftime contest or fan-engagement promotion
• Two promotional-table opportunities
• One sponsored giveaway opportunity; promotional items supplied by the partner
• Six all-sport season passes

PARTNERSHIP STATUS

• “Premier Partner of Haskell Athletics” designation
• Opportunity to sponsor one selected regular-season event
• Recognition at selected athletics celebrations or special events

 

CHAMPION PARTNER — $10,000+

The premier Haskell Athletics partnership, providing department-wide visibility and customized brand integration.

DIGITAL & SOCIAL MEDIA

• Six dedicated social media posts during the partnership year
• Monthly branded Instagram/Facebook Story recognition
• Presenting sponsorship of one season-long digital content series
• Two professionally produced collaborative Reels or short-form videos
• Prominent logo placement on the Haskell Athletics website
• Logo placement on selected department-wide schedule and promotional graphics
• Sponsor inclusion in applicable livestream graphics
• Customized social media activation campaign
• Quarterly partnership-performance reports including available reach, views and engagement

GAME-DAY EXPOSURE

• Prominent signage at multiple athletic venues
• Priority video-board advertising at applicable home events
• Public-address recognition at applicable home athletic events
• Presenting sponsorship of one selected home event
• Two sponsored timeouts, halftime, or fan-engagement promotions
• Two sponsored giveaway opportunities; items supplied by the partner
• Eight all-sports season passes
• Reserved seating or hospitality opportunities when available

EXCLUSIVE PARTNERSHIP BENEFITS

• “Official Partner of Haskell Athletics” designation
• Category exclusivity when available
• First opportunity to renew selected partnership assets
• Opportunity to participate in approved community-engagement initiatives
• Customized partnership planning meeting with Haskell Athletics
• End-of-year partnership recap and impact report

 

CUSTOM PARTNERSHIP OPPORTUNITIES

Businesses may build a customized partnership around a specific sport, event, campaign or marketing objective.

SPONSORED DIGITAL CONTENT

• Game Day presented by…
• Starting Lineups presented by…
• Player of the Game presented by…
• Play of the Week presented by…
• Final Score presented by…
• Athlete of the Week presented by…
• “Leaving Their Legacy” interview series
• Behind-the-scenes video series
• Championship and postseason coverage
• Monthly student-athlete spotlight

GAME-DAY ACTIVATIONS

• Senior Night presenting partner
• Home opener presenting partner
• Tournament or invitational partner
• Timeout or halftime contest
• T-shirt or promotional giveaway
• Fan Appreciation Night
• Community Night
• Concourse promotional table
• Ticket or concession promotion
• Photo booth or branded fan experience

PREMIUM INVENTORY

• Sport-specific presenting partnership
• Livestream presenting partnership
• Video-board advertising
• Scoreboard signage
• Premium venue signage
• Schedule poster partnership
• Media Day partnership
• Awards celebration partnership
• Equipment or facility enhancement partnership
• Approved naming-rights opportunities

 

PARTNERSHIP POLICIES

• Benefits are subject to availability, scheduling, and institutional approval.
• Social content will be scheduled through Haskell Athletics and must follow institutional brand standards.
• Sponsors must provide approved, high-resolution logos and advertisement materials by established deadlines.
• Promotional products, banners, and giveaway items are supplied by the partner unless otherwise stated.
• Apparel, uniform, facility, scholarship, and naming opportunities require separate approval.
• Category exclusivity is limited and available only through qualifying agreements.
• Haskell Athletics may create customized packages based on a partner’s goals, available inventory, and investment.